CasperPortalWho it's for · Health & wellness
CRM for Daycare Centers and Child Care Programs
A CRM for daycare centers tracks every family from first inquiry to tour to enrollment. CasperPortal captures inquiries from your website and phone, lets parents book a tour online, follows up automatically while they decide, and sends announcements and closure alerts to enrolled families by text and email.
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What slows daycare centers down
Inquiries arrive while staff are with children
Directors and teachers cannot always step away to answer the phone or reply to a web form, so parents wait or keep shopping.
Waitlists and tours live on paper
When inquiries, tour dates and waitlist spots are tracked in notebooks or spreadsheets, families get forgotten between steps.
Urgent updates are hard to send quickly
Closures, schedule changes and reminders need to reach every parent at once, not through a chain of individual calls.
A CasperPortal workflow for daycare centers
A parent submits an inquiry form or calls after hours
CasperPortal replies by text with a link to book a tour
The family moves through your enrollment pipeline: inquiry, tour, application, enrolled
Automated follow-ups answer common questions while they decide
Enrolled families receive announcements and closure alerts by text and email
Features daycare centers use most
Sales Pipelines
Drag-and-drop deal stages with automatic actions and a running total of pipeline value.
Appointment Booking
Online booking with Google and Outlook sync, automatic reminders and deposits at booking.
Lead Capture Forms
Forms that embed on your current website and turn every submission into a CRM contact with follow-up.
Email & SMS Marketing
Drag-and-drop emails, two-way text broadcasts and drip sequences, sent from your CRM contact list.
Daycare Centers FAQ
How do daycare centers manage enrollment inquiries in CasperPortal?
Each inquiry becomes a contact in an enrollment pipeline, from first website visit or call to tour and final enrollment. Automated follow-ups make sure parents get the information they need to decide.
Can we automate parent communication?
Yes. You can send announcements, holiday reminders and weather-related closure alerts to all parents, or to one classroom group, by text and email.
Can parents book a tour online?
Yes. Share a CasperPortal booking link on your website or in a text so parents can pick a tour time that fits your schedule.